ТОТ
TOT is a small furniture brand inspired by the principles of form and function, in need of a name, brand identity, and website design. Naming for the brand "тот" means "the one"
brand identity
web design
naming
Create a brand-aligned, values-driven design that’s instantly memorable, revealing the brand’s furniture craft
Task
Solution
Logo from graphic elements echo furniture construction — joinery and structural lines
Logotype grid
web
typography
Packaging